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Course 3: Managing the first 6 months after the launch of your ethnic business.


  • Understand the importance of the first 6 months and increase your chances of success.
  • Implement internal and external promotion tools
  • Know how to adjust to the reality on the spot.

Content elements

  • The importance of the first 6 months in the life of a company: working capital, application of your plan and rigorous monitoring. How to deal with success.
  • Successfully complete the implementation of your plan.
  • Adapt or develop promotional tools to strengthen positioning and visibility.
  • Adjust actions and means accordingly.
  • Examples of successful ethnic entrepreneurs.
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